For this reason, some of the recommended site links are affiliate links. At, we want to ensure that players are matched with the right casino and sportsbook offers for them.

This means that if you visit a website through our link and make a deposit, will receive a commission payment at no extra cost to you. Our team has been recognised as an authority on all things betting with a number of awards in recent years, including the EGaming Review Sports Affiliate of the Year award in 2022.Īffiliate Disclosure: At, we want to ensure that players are matched with the right casino and sportsbook offers for them. In order to recommend the best new betting sites, our review team needs to know exactly what punters want from a bookie.įor this reason, we've spent 17+ years assembling a team of experts with experienced sports bettors, former employees of betting companies and ex-sports journalists who have covered betting for news outlets. Our aim has always been to match bettors with secure, regulated new bookies that treat their customers with respect. Why Trust 's New Betting Site Recommendations?Īt, we've reviewed the best new online bookmakers since 2006. In order to compete with the best, new betting sites should have value odds and a wide range of markets.Bonuses and promotions like free bets are essential and should be easy to claim.A United Kingdom Gambling Commission licence, which allows new bookmakers to operate legally in the UK.When reviewing a new betting site, the first thing we do is check for these essentials:

What we Expect From The Best New Betting Sites

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